IN A bid to provide better services to its customers and consultants, Genneva Malaysia Sdn Bhd recently launched its new office premises as part of an extension to its headquarters here in Jalan Kuchai Lama, Kuala Lumpur.
Chief executive officer Datuk Tan Liang Keat said the opening of the new 1,800 sq ft office space at a ground floor shop lot was timely to meet the increasing number of customers and consultants as the current office lot was not big enough.
“This marks another successful milestone for Genneva Malaysia as part of its plan to set up at least a branch office in every state in the country,” said Tan.
Golden attraction: Customers and agents looking at the gold bullion showcased at Genneva Malaysia Sdn Bhd’s new office.Federal Territory MCA Youth chairman Senator Chiew Lian Keng was invited to join in the ribbon-cutting ceremony at the launch, alongside Genneva Malaysia international group marketing director Datuk Philip Lim and chief marketing officer Kelvin Lee.
To mark the launch, customers and consultants were given a special price of RM215 per gramme of gold bullion on that day.
“Genneva’s objective is to enable more Malaysians to own gold and the platform for consumers to purchase this item is either from goldsmiths or banks.
“Our business model is based on the Syariah principle of Al-Bai (sale and purchase).
“To make the transaction more attractive, Genneva awards its customers with discretionary payments pursuant to the Syariah principle of hibah(gift).
At the ribbon: MCA Youth Federal Territory chairman senator Chiew Lian Keng (centre) with Genneva’s chief executive officer Datuk Tan Liang Keat (second from left) during the ribbon cutting ceremony to mark the opening of the new office premises.“This trading based on the principle provides an equal opportunity for both Muslims and non-Muslims to own gold,” said Tan, adding that he hoped the Government would look into regulating the gold trading business.
Genneva Group of Companies is a gold bullion dealer specialising in trading and retailing gold bullion. Incorporated in March 2007, the Genneva Group of companies was set up with the intention of bringing gold trading to a new level in Malaysia by breaking away from traditional models.
The company’s core mission is to encourage people to trade and increase their income capacity through gold.
Today, the company is represented in nine states — Selangor, Perak, Johor, Sarawak, Penang, Malacca, Negri Sembilan, Sabah, and Kedah — with seven branch and four representative offices.
It also has a strong international presence within the Asian region through outlets in Singapore, China, Hong Kong, and the Philippines.
Genneva’s Syariah products were launched by Tun Dr Mahathir Mohamad on Dec 15, 2010.
